Greater Media Announces Detroit Sales Management Promotions

November 18, 2014

  • Patti Taylor Promoted to GSM of WCSX-FM and WRIF-FM
  • Jonathan Ghazal Named Sales Manager of Detroit Sports 105.1
Patti Taylor

Patti Taylor

Jonathan Ghazal

Jonathan Ghazal

Greater Media announces Patti Taylor has been promoted to the position of General Sales Manager of WCSX-FM and WRIF-FM in the Motor City. In addition, Jonathan Ghazal will take the lead as Sales Manager for Detroit Sports 105.1.

Taylor has been serving as General Sales Manager at WCSX-FM since February of 2013. Ghazal joined Greater Media Detroit as an Account Executive in October of 2012.
“Patti and her team have done an exemplary job with WCSX-FM’s sales performance in 2014,” said Mike Juliano, Director of Sales at Greater Media Detroit. “Patty possesses a passion and drive that is truly unique. We look forward to her continuing to take us to the next level with both stations.”

Juliano added, “Since the official launch of the station in August of 2013, Jonathan has excelled with his idea-based sales approach when it came to Detroit Sports. In his new role, he will be responsible for building our sales team and implementing the station’s strategic plan for growing revenue in this highly competitive space.”
Cindy Senkbeil, who joined WMGC-FM/Detroit Sports 105.1 as Sales Manager in November of 2013 will continue to play a significant role on the WCSX sales team.

Chessare Promoted to Detroit VP/Market Manager

November 13, 2014

Steve Chessare has been promoted to the position of Vice President/Market Manager of Greater Media’s Detroit-based radio cluster,

Steve Chessare

Steve Chessare

including WRIF-FM, WCSX-FM and Detroit Sports 105.1.  He has been serving as the Market Manager for Greater Media Detroit since April of 2013.

“It is a privilege to be able to give Steve his VP stripes at Greater Media,” said Greater Media Chairman and Chief Executive Officer Peter Smyth. “He has done an outstanding job over the past two years providing leadership and sharing his experience with our team in Detroit. We are fortunate to have him in our organization.”

An accomplished veteran, Chessare previously served as the senior vice president of sales for Westwood One Companies. Prior to that, he was the General Sales Manager of Clear Channel’s WLTW-FM in New York City and also held various positions within the CBS Radio organization that culminated in the role of Vice President/General Manager of CBS Radio Sales, the national sales division of the company’s radio division.

Chessare is a graduate of Fairfield University in Fairfield, Connecticut with a B.S. in Business Management.

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