February 25, 2014
Filed under News and Events
Greater Media announces Steve Meyers has been promoted to the newly created position of Director of Digital Strategy at Greater Media.
Meyers joined the company in 2012 in the role of Digital Manager at Greater Media Philadelphia. In his new position, he will be responsible for helping to grow Greater Media’s audiences and revenue by developing new digital platforms that deepen listener engagement while providing new opportunities to the company’s commercial partners.
Prior to joining Greater Media Philadelphia, Meyers served as the vice president of Products and Development at Slamm for five years, a digital agency based out of West Chester, PA, in which he was a founding member.
“Greater Media understands that “digital” isn’t just a separate line of business, but a foundational component of our brand experiences and client value,” said Meyers. “I’m very excited to become a larger part of shaping that vision.”
“We look forward to having Steve share his valuable knowledge and insight with our teams as we continue to grow and drive our company’s interactive efforts into the future,” said Greater Media Chairman and Chief Executive Officer Peter Smyth.
The New Castle, Pennsylvania native received a BS in Electrical Engineering from Penn State University.
February 18, 2014
Filed under Community Involvement
Hundreds of 102.9 WMGK-FM listeners joined the air staff and the Mummers from the Woodland String Band for the first-ever 102.9 WMGK MG5K Walk and Run on Sunday, October 20, at Cooper River Park in Pennsauken, NJ. Proceeds from the MG5K benefited The Who’s Teen Cancer America charity, a nonprofit that helps hospitals develop units designed to meet the specific needs of teens with cancer, giving them the best chance of a positive outcome, both physically and emotionally.
Registration began at 7:30 a.m. on a beautiful October morning, and the Mummers from the Woodland String Band led participants from the registration area to the starting line while playing the theme from Rocky, “Eye of the Tiger,” and other inspirational songs to get participants ready for their walk or run on Cooper River Park’s beautiful course. Cooper River Park holds a special spot in the hearts of MGK listeners as the previous home of the annual Let Freedom Rock concert.
The MG5K featured music throughout the course, post-race refreshments, cash awards and medals for top finishers as well as for the runner wearing the best classic rock-inspired costume. The race was open to runners and walkers of all ages, and all participants received a rockin’ MG5K T-shirt. The day ended with award presentations and a post-race party featuring the MGK house band, Musician Impossible.