Greater Media Interactive Day of Creativity Goes Pop

October 17, 2014


By Jennifer Williams

“Once you ‘got’ Pop, you could never see a sign again the same way again.
And once you thought Pop, you could never see America the same way again.”
~Andy Warhol~

Pop culture and music are the focus of much of the content creation work done by the Greater Media Interactive team. We find great truth in Warhol’s words regarding getting “Pop” and how that applies to our storytelling mission.


GMI’s Day of Creativity at the Cranbrook Museum

That’s why we felt it was fate that the world-premiere presentation of the Warhol on Vinyl: The Record Covers, 1949–1987+ exhibit recently opened at Cranbrook Art Museum near our Detroit offices.

We were thrilled to be able to host the GMI Internship Day of Creativity at Cranbrook Art Museum on July 23. Held quarterly, the Day of Creativity is a fun part of the internship program syllabus.

Our day began with a private tour of the exhibit from Shoshana Resnikoff, Collections Fellow with Cranbrook Center for Collections and Research. Resnikoff offered us insight into unique pieces in the collection, including three recently discovered covers.


GMI Digital Content Manager Troy Frisby at the Warhol Listening Station

She took time to talk with the team about the lasting legacy of Warhol’s work that can still be seen in album art today.

We were amazed to see the wide range of album art that Warhol created from the cover art for Thelonious Monk’s 1954 album with Sonny Rollins and Frank Foster to the 1960 spoken work


GMI Digital Content Manager Erica Banas at the Warhol Listening Station

printing of Tennessee Williams Reading from The Glass Menagerie, The Yellow Bird and Five Poems to the Rolling Stones’ icon Sticky Fingers cover art.

As you would expect, we spent time in the listening booths that were a part of the exhibit. There we could select albums featuring Warhol art—yes, vinyl—and listen to and experience the relationship between the art and music.

After the tour, we headed to lunch to discuss what we learned from the exhibit and Warhol’s contribution to music and Pop culture.


Graphic Design intern Natalie Guido’s take on celebrating Andy Warhol’s birthday

The day, designed to inspire us to look beyond the ordinary and discover the extraordinary, will go down in the books as one of our favorites.

Learn more about the Warhol on Vinyl: The Record Covers, 1949–1987+ exhibit at