Greater Media NJ Honored With JASPER Awards

October 17, 2012

Greater Media New Jersey recently took top honors at the 38th Annual JASPER Awards. The event took place on Friday, October 12th, 2012 at the Robert Meyner Reception Center at the PNC Bank Arts Center in Holmdel, New Jersey.

Established in 1974 to honor excellence in the New Jersey communications industry, this year’s Jasper Awards received more than 220 entries in 100 categories, encompassing advertising, print materials, direct mail, corporate identity, special purpose print material, radio and television, audio/visual, excellence in writing, media and public relations, special events, and interactive communications.

Entries were judged by a panel of experts from around the tri-state area based on criteria such as creativity, concept, artwork, and effectiveness in reaching the target audience. The awards panel presented a total of 110 awards to 43 firms around the state.

Greater Media New Jersey radio stations won Gold awards in the following categories:

Print Material:

· Poster- WRAT-FM: Asbury Park Beerfest.

Radio:

· Education or Community Promo: WJRZ-FM Pirates of the O.C.

Radio:

· Radio Commercial, 30 or 60 seconds: WRAT-FM East Coast Cookery

In addition, the Greater Media Interactive Division received Silver awards in the following Interactive categories:

Electronic Communications:

· Web Banners: Hire A Veteran

· Webcast/Webinar: WDHA-FM Live From Studio D

Print Material:

· Newsletter, Internal: Greater Media New Jersey Interactive Link

The Jasper Awards support the James R. McCormick Memorial Scholarship Fund, which was established in 1983 to recognize outstanding achievements and provide financial assistance for shore-area students. Jim McCormick was an active JSPRAA member who was killed tragically that year. At the time of his death, Jim served the residents of the Monmouth County area as Director of Public Information and Tourism. He had also worked as a reporter for both the Register in Shrewsbury and the Asbury Park Press.