Greater Media unveils the Greater Good Campaign
November 22, 2010
In keeping with the community-driven mission of the company, Greater Media is pleased to unveil the Greater Media Greater Good Campaign. This exciting new company-wide initiative is aimed at helping those in our industry and the communities that we serve. Throughout the year, the organization will be supporting various organizations through fund raising initiatives and Greater Media Day of Greater Good events within local markets the company serves.
The first recipient of the effort is the Broadcasters Foundation of America. To support the campaign, the company recently created a special microsite exclusively for employees to use to make a contribution (if they so choose) to the Broadcasters Foundation.
In addition, the company will be hosting a series of Greater Media Day of Greater Good events throughout 2011, in which employees will be volunteering within the communities that the company’s radio and newspaper properties are geographically located.
“We are very excited about this wonderful initiative,” said Greater Media Chairman and CEO Peter Smyth. “The women and men of Greater Media are incredible people who make the company and the communtiies we serve greater on a daily basis.
For more information about this program, please contact Heidi Raphael, VP Corporate Communication, at 781.348.8612.