May 20, 2013
Greater Media Detroit’s Regional Promotions Manager Ben Perez truly has a passion for doing all it takes to make Greater Media great each and every day. For the past 16 years, Ben has made it his daily mission to do the best he can, inspiring those around him to shine. With such a passion for his job, it’s hard to believe that radio and promotions were not Ben’s first career path. He came to radio after realizing that he wasn’t going to be a rock ’n’ roll star and went to study at Specs Howard School of Media Arts. His first radio “gig” after school was on-air in Lansing, MI. He then joined the WCSX promotion team, and the rest is history.
Ben shared with us the reason he loves his job: “Each day there is something new and different to take on. You never know what the day will bring. And I have always had the pleasure of having great co-workers and mentors that make the job even better.” Ben also spearheads the Greater Media Detroit internship program that over the past 10 years has seen approximately 630 interns learn what makes radio rock. A teacher at heart, Ben tells his students that to succeed in radio and promotions “you have to be open to everything to be your creative best.” He also encourages interns to “take courses on promotion and interactive marketing and to always remember that radio is great fun, but it requires a lot of hard work.”
Ben devotes his free time leading a youth group at his church and LOVES spending time with is growing family. A father of four, Ben is a so very proud grandfather of six adorable children whom he adores.
Ben is a proud fan of the Detroit Lions. He continues to believe that they will come back and be on top. It’s that type of positive attitude that makes Ben such an amazing member of the Greater Media Detroit team. He is definitely a “glass half full” guy.
We are proud that Ben Perez is in Detroit and making Greater Media great.
May 20, 2013
93.3 WMMR-FM listeners have donated 627,678 pounds of nonperishable food items to feed the Greater Philadelphia area’s hungry. More than 313 tons filling 24 tractor-trailers were collected over a five-day live broadcast. This is the largest amount collected in the 15-year run of Preston & Steve’s Camp Out for Hunger. (Last year, WMMR-FM collected 576,687 pounds.) Though Preston & Steve encourage individual and business food donations, their listeners also donated more than $106,000 in cash.
For a week in late November, WMMR-FM’s Preston & Steve lived in the parking lot of the Metroplex shopping center in Plymouth Meeting, PA, broadcasting live each morning and collecting food for Philabundance. More than 30 celebrities/performers were in attendance to drum up additional support for the effort, including Philadelphia 76er Spencer Hawes, Philadelphia Flyer Scott Hartnell, former Flyer Bernie Parent, Villanova basketball coach Jay Wright, Pat Croce, Gaslight Anthem lead singer Brian Fallon, former Pennsylvania Governor Ed Rendell, Pennsylvania Governor Tom Corbett, Gary Hoey, Hal Sparks, Judd Apatow and Robert Irvine.
Philabundance notes that for each pound of food and for each dollar raised, three meals can be realized/provided. The donations from WMMR-FM’s one-week initiative mean more than 2 million meals for those in need in the Delaware Valley.
For the second straight year, Subaru of America provided the largest donation from a business – 326,479 pounds – scoring them a four-hour live Preston & Steve broadcast from their business headquarters in Cherry Hill, NJ.